Summary:
- StoryBrain has been selected in FLIN.
- The reason why storyBrain was selected for the program.
- Factors that played a huge role in starbrain selection.
- Its impact on Kerala’s young entrepreneurs.
Storybrain has been selected in FLIN ( Flipkart leap innovation Network )
In 2019, they created an AI-driven startup named StoryBrain, which has nothing to do with stories or brains, but has everything to do with product videos.
The startup’s functionality is all about converting all sorts of product descriptions into short videos. Now that they have secured their position, they will work on implementing projects with Flipkart.
This concept taps into the growing consumer preference for video content, which tends to be more engaging, informative, and memorable than plain text descriptions.
The core reason why StoryBrain was selected
The core reason why StoryBrain was selected for the program out of 500 other startups, which were also similar with slight differences in mechanisms is very simple, In early 2024, StoryBrain was recognized as one of Singapore’s top 25 AI startups by Google and was a participant in the prestigious Google for Startups AI First Accelerator Singapore.
StoryBrain recently became a Google Cloud Partner and forged a strategic partnership with Google, trusted by leading brands like Flipkart, and having served Sephora and Housing in the past.
These are some common factors that played a huge role in StoryBrain securing a place in FLIN.
Another data point shows that StoryBrain has secured backing from investors, including Antler and Investigate VCs, along with other angel investors just recently. It is now operating across multiple locations such as Thiruvananthapuram, Houston, and Singapore.
Factors that played a huge role in starbrain selection
Innovative Video-Generation Mechanism: StoryBrain may have demonstrated a more sophisticated, scalable, or flexible AI model for transforming text into videos. Their unique approach is faster, higher quality, which sets them apart from other startups.
Market Fit and Relevance to Flipkart’s Needs: it is possible that their solution aligns perfectly with Flipkart’s goals to increase product engagement, improve customer experience, and drive sales conversions through dynamic media content is much higher. Their ability to secure such a collaboration indicates strategic value and potential ROI, which convinced stakeholders of their advantage.
Its impact on Kerala’s young entrepreneurs.
In the midst of this straight growth and recognition from the outside world, StoryBrain has also marked another significant milestone for Kerala’s growing technology ecosystem, showcasing how entrepreneurs from the state are making their mark in the global artificial intelligence and e-commerce sectors. This demonstrates the potential of Kerala-born innovations on the global stage.
