Press Release

Busineswise, Founders From Small City Are Changing B2B Landscape Of $220B Indian Textile Industry

Busineswise

Imagine a world where the age-old textile industry meets the cutting-edge technology of the digital age. That’s exactly what Pranav Trikha, along with his co-founders Aashish Trikha and Arjun Mehra, envisioned when they founded Busineswise in May 2023.

Inspired by Pranav’s experience in the family textile business and Aashish and Arjun’s passion for entrepreneurship and technology, the trio set out to revolutionize the Indian textile industry.

About The Company

Busineswise is a modern B2B e-commerce platform that helps businesses buy and sell easily. Specializing in the textile industry, Busineswise serves institutions and small businesses alike.

Their mission is to simplify inventory management and change how surplus stock is sourced through their Open Trade system. With a user-friendly app, businesses can create online stores and manage stock effortlessly.

Busineswise understands the challenges of B2B trade and offers smart solutions like Buy Now Pay Later (BNPL) to make transactions smoother. 

Meet the Founders

Pranav Trikha, along with his two Co-Founders Aashish Trikha and Arjun Mehra, started Busineswise in May 2023. Pranav got the idea for Busineswise after leaving his job in June 2022. With a passion for startups, he had previously worked with various startups.

After graduating in Business Administration, he interned at an Ed-tech startup called Intellify, founded by Delhi IIT alumni. Later, he worked as an Operations Associate at ITILITE, an expense management company.

Wanting to address the challenges in the unorganized textile industry, Pranav delved into his family’s textile business to understand its ins and outs. He and his brother, Aashish Trikha, began building a team for Busineswise.

Aashish, who was studying Data Science, also had a keen interest in startups. While working at an E-learning startup by Delhi University alumni, he developed an analytical approach towards the market. Currently, he leads operations and strategy at Busineswise. Arjun Mehra, another Co-Founder, joined the team in August 2022.

With deep industrial connections in textiles and yarn, thanks to his family background, Arjun completed his graduation in Computational Statistics in May 2023. He now leads the Marketing team at Busineswise.

The Business Model

Busineswise operates on a B2B model, acting as a marketplace connecting manufacturers and wholesalers with retailers, hospitals, and hotels for their textile and linen needs. By bridging the gap between buyers and sellers, Busineswise aims to streamline the procurement process and drive efficiency in the industry.

Key Challenges

The Indian textile industry faces several challenges, including fragmentation, lack of automation, and low online penetration.

Busineswise aims to tackle these issues by providing a user-friendly platform that simplifies the buying and selling process. With a focus on transparency, efficiency, and innovation, Busineswise is paving the way for a digital transformation in the textile sector.

B2B

At the heart of Busineswise lies a vision to shape the future of B2B commerce, where convenience meets capability. The platform empowers enterprises to effortlessly establish and manage their online stores, from product showcasing to order processing and payment transactions. With an ecosystem tailored to enhance the B2B experience, Busineswise is setting new standards for digital commerce.

A Journey of Growth

The journey of Busineswise has been filled with challenges and triumphs. From building a strong team to overcoming industry resistance to change, the founders have navigated through it all with determination and resilience.

With a focus on innovation and customer satisfaction, Busineswise has emerged as a leader in the digital B2B space, transforming the way businesses buy and sell textiles.


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Grow Your Business By Selling Online

Activate your seller account effortlessly with Busineswise. Simply download the app and click on the “Activate Sell” button to begin your seller verification process. Don’t worry; it’s quick and easy, taking just a few minutes of your time.

Once your account is verified, you’ll have the power to showcase your products and prices with ease. Take the first step towards growing your business online and join the Busineswise community today.

Unlock the potential of your business with Busineswise’s seamless selling platform. Add your products and prices effortlessly, giving your online store the competitive edge it needs. With Busineswise, you’re ready to start selling wisely. Embrace the convenience of online commerce and watch your business thrive in the digital age.

In a world where digital transformation is reshaping industries, Busineswise is leading the charge in revolutionizing the Indian textile sector. With its innovative approach, commitment to customer satisfaction, and relentless pursuit of excellence, Busineswise is not just a marketplace – it’s a catalyst for change.

Join us on this journey of transformation and discover a new era of B2B commerce, where convenience meets capability, and transactions are more than exchanges. Welcome to the future of textile sourcing – welcome to Busineswise.


Frequently Asked Questions (FAQs)

Q1. Who are the founders of Busineswise?

Pranav Trikha, Aashish Trikha, and Arjun Mehra are the visionary leaders behind Busineswise.

Q2. When was Busineswise founded?

Busineswise was founded in May 2023.

Q3. What sets Busineswise apart from other platforms?

Busineswise stands out for its user-friendly interface, transparent operations, and comprehensive ecosystem tailored to enhance the B2B experience.

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