The e-commerce industry has seen massive growth over the last decade, creating a demand for efficient and streamlined logistics. However, going through this landscape comes with its own set of challenges, particularly when businesses must rely on multiple courier services to handle shipments. 

Fragmented systems, time-consuming manual processes, and a lack of real-time tracking can all impede growth and customer satisfaction. Shipway, a leading shipping aggregator platform, is reshaping the way e-commerce businesses manage their logistics, offering innovative solutions that simplify operations and enhance customer experiences.

The Shipping Industry’s Growing Need for Efficiency

As e-commerce continues to flourish, the complexity of shipping and logistics has grown exponentially. Businesses often partner with multiple courier services, each operating on different platforms with varying levels of service. 

This fragmentation leads to inefficiencies, errors, and, ultimately, customer dissatisfaction. In this evolving landscape, companies need a comprehensive solution that unifies their shipping operations, automates manual tasks, and provides real-time insights into delivery performance. 

Founders: The Vision Behind Shipway

Vikas Garg

Co-founder and visionary behind Shipway, Vikas Garg holds a degree in Computer Engineering and began his career at Shopclues, one of India’s leading e-commerce platforms. His experience revealed a critical gap in the logistics sector, particularly for small and medium-sized e-commerce businesses. Drawing on his deep understanding of the industry and technical expertise, Vikas co-founded Shipway to bridge this gap, driving innovation in e-commerce logistics.

Gaurav Gupta 

Co-founder Gaurav Gupta, a graduate of Punjab Engineering College, began his career as a software developer before taking on a leadership role at Mirchimart, an e-commerce platform. His success in managing operations fueled his entrepreneurial ambitions, and he joined forces with Vikas Garg to create Shipway. Gaurav’s leadership and business acumen have been instrumental in turning Shipway into a leading player in the logistics aggregator space.

Shipway: A Comprehensive Shipping Solution

Shipway steps in as a game-changer for e-commerce businesses, offering a platform that integrates with over 10 leading courier partners across 29,000+ pin codes in India. This single, unified system automates everything from shipment tracking and order management to customer notifications and returns handling (RTO).

By simplifying the logistics process, Shipway allows businesses to focus on what matters most—delivering value to their customers.

How Shipway Makes Revenue: Subscription and Pay-as-You-Go Models

Shipway operates through two flexible pricing models: Subscription-based and Pay-as-You-Go. Businesses can choose a model that best suits their scale and needs, ensuring access to advanced logistics management tools without being tied down by excessive costs. This flexibility enables companies of all sizes to streamline their operations without sacrificing financial sustainability.

Shipway raised $2.5 million from Indiamart to improve its logistics solutions for e-commerce businesses across India.

Solving Critical E-Commerce Logistics Challenges

1. Fragmented Shipping Process

Problem: E-commerce businesses often deal with multiple courier services, each with its own platform, making logistics complex and inefficient.  

Solution: Shipway consolidates these services into one platform, enabling businesses to manage all shipments from a single dashboard, streamlining logistics and eliminating fragmentation.

2. Manual Shipping and Order Management

Problem: Managing shipments across different courier platforms is time-consuming and prone to human error.  

Solution: Shipway automates this process by integrating with e-commerce platforms, reducing manual tasks and improving accuracy in order dispatches.

3. Lack of Real-Time Tracking 

Problem: Many e-commerce platforms lack automated tracking, leading to frequent customer inquiries about order status. 

Solution: Shipway offers real-time tracking and automated notifications via SMS, Email, and WhatsApp, providing customers with regular updates and reducing the load on customer support teams.

4. High RTO Rates from Failed Deliveries

Problem: Fake or incorrect orders, especially those on Cash on Delivery (COD), lead to failed deliveries and operational losses for businesses.  

Solution: Shipway’s AI-driven NDR (Non-Delivery Report) tool detects potential fraud and helps businesses take corrective actions. Automated follow-ups help ensure reattempts succeed, minimizing losses due to RTO.

5. Invalid Addresses Causing Failed Deliveries

Problem: Incorrect or incomplete addresses often result in failed deliveries, increasing RTO rates.  

Solution: Shipway integrates with WhatsApp to validate customer addresses, ensuring orders reach their correct destination, reducing the risk of failed deliveries.

6. Lack of Shipping Data and Analytics

Problem: Without detailed insights, businesses struggle to optimize their logistics, leading to inefficiencies and higher costs.  

Solution: Shipway provides comprehensive analytics on delivery performance, courier efficiency, and order tracking, empowering businesses to make data-driven decisions that enhance operational efficiency.

Company Vision: Simplifying E-Commerce for All

At Shipway, the mission is clear,to simplify and democratize e-commerce logistics, making it accessible and efficient for businesses of all sizes. The goal is to be the ultimate one-stop solution for e-commerce merchants, empowering them to streamline operations, improve customer experiences, and grow their businesses.

Some more stories

Conclusion: Redefining E-Commerce Logistics

In an industry where efficiency and customer satisfaction are paramount, Shipway stands out as a leader in logistics innovation. By offering a comprehensive platform that automates processes, reduces errors, and provides real-time insights, Shipway is revolutionizing the way e-commerce businesses handle shipping. With a strong commitment to sustainability, customer satisfaction, and operational excellence, Shipway is not just solving today’s logistics challenges—it’s shaping the future of e-commerce in India.

Frequently asked questions (FAQs)

F

W