The hotel industry in India faces a $6 billion market for procurement. This staggering number underscores the critical need for an efficient supply chain, especially for small and medium-sized hotels. Zarnik, a game-changer in the hospitality sector, revolutionizing how hotels source their essential supplies. Let’s dive into the inspiring journey of Zarnik, where innovation meets hospitality and turns challenges into opportunities.
Meet the Visionaries: Azhar Umar, Rahul Jayan, and Prasobh Kumar
Zarnik was founded by a trio of passionate entrepreneurs with deep roots in the hospitality industry. Azhar Umar, an IIM Kozhikode alumnus, is the CEO and CTO of Zarnik. With extensive experience as an ex-hotelier and former Director at Flora Hospitality, Azhar heads technology, marketing, sales, and finance at Zarnik.
Rahul Jayan, the COO, brings his expertise in supply chain management and operations. An alumnus of Chinmaya Vidyapeet, Rahul is responsible for operations, vendor management, and new categories. His strategic insights have been crucial in navigating the complexities of the hospitality supply chain.
Together with Prasobh Kumar, the team identified a significant gap in the market and set out to create a comprehensive solution that would transform hotel procurement. Their firsthand experience with the supply challenges faced by hotels drove them to build Zarnik, a platform that would cater to the unique needs of the hospitality industry.
The Birth of Zarnik: From Idea to Impact
The story of Zarnik began in 2016 as an offline distributor of hotel supplies to luxury hotels in India. However, the founders soon realized that small and medium-sized hotels were struggling with fragmented suppliers, poor logistics, and low purchasing power. These challenges often resulted in supply problems and negative reviews for hotels.
Determined to solve these issues, Zarnik transitioned into an online B2B marketplace for hotel supplies. By leveraging technology, they aimed to democratize access to high-quality supplies and revolutionize the procurement process for hotels of all sizes. Today, Zarnik is a trusted one-stop shop for over 400 hotels across India.
Business Model: Tailored for Success
Zarnik operates on a B2B eCommerce platform, focusing on the hospitality industry. Their business model revolves around merchandise sales, providing a curated catalog of supplies at bulk pricing. Zarnik’s platform offers omnichannel ordering, localized delivery, flexible payments, and custom reporting tools, enabling hotels to consolidate their procurement needs seamlessly.
One of Zarnik’s key strengths is its understanding of the unique challenges faced by small and medium-sized hotels. By offering tailored solutions and leveraging strategic partnerships, Zarnik has positioned itself as a leader in the hotel procurement market. Their approach not only addresses supply chain inefficiencies but also empowers hotels to enhance their operational efficiency and guest satisfaction.
Revenue: Successful Growth
With a revenue of 5 Crore, Zarnik has demonstrated significant growth and success in the hospitality sector. Their ability to generate substantial revenue while maintaining a strong focus on customer satisfaction is a testament to their innovative approach and dedication. Zarnik’s revenue model is based on merchandise sales, which has proven to be both sustainable and scalable.
The company’s financial success reflects its ability to capture a significant market share in the hotel procurement industry. By continuously innovating and adapting to the evolving needs of their clients, Zarnik is well-positioned for continued growth and expansion in the coming years.
Vision: Shaping the Future of Hotel Procurement
Zarnik’s vision is to transform the way hotels source essential supplies through technology, innovation, and strategic partnerships. They aim to create a seamless and efficient procurement process that empowers hotels to focus on delivering exceptional guest experiences. Zarnik’s commitment to excellence and customer-centric approach sets them apart in the industry.
Their mission is to address the unique challenges faced by small and medium-sized hotels and provide them with the tools and resources they need to succeed. By leveraging technology and strategic partnerships, Zarnik is redefining the hotel procurement landscape in India.
His journey from an offline distributor to a leading B2B marketplace for hotel supplies is a story of innovation, determination, and impact.
With a strong focus on customer satisfaction, tailored solutions, and strategic partnerships, Zarnik has achieved significant growth and success. Their vision of transforming hotel procurement through technology and innovation continues to drive their journey, positioning them for a bright and promising future.
Some More Stories
Conclusion
Whether you’re a small hotel striving to improve your procurement process or a medium-sized establishment aiming to enhance guest satisfaction, Zarnik is your trusted partner in revolutionizing hotel supplies.
Ready to elevate your procurement process? Reach out to Zarnik today and embark on a journey of efficiency and excellence!
Frequently Asked Questions (FAQs)
What is Zarnik?
India’s first B2B marketplace for hotels, Zarnik revolutionizes the procurement process with a comprehensive, technology-driven platform for hotel supplies.
How does Zarnik generate revenue?
Revenue is generated through merchandise sales, offering a curated catalog of supplies at bulk pricing to hotels.
Who founded Zarnik?
Founded by Azhar Umar, Rahul Jayan, and Prasobh Kumar, a team of entrepreneurs with deep roots in hospitality and distribution.
What sets Zarnik apart from other hotel supply companies?
Setting itself apart with a technology-driven platform, Zarnik offers tailored solutions for small and medium-sized hotels, prioritizing customer satisfaction.
Who are the target users of Zarnik?
Small and medium-sized hotels in India seeking efficient and reliable procurement solutions for their essential supplies.
What is Zarnik’s vision?
Zarnik envisions transforming how hotels source essential supplies, leveraging technology, innovation, and strategic partnerships to enhance operational efficiency and guest satisfaction.
1. **What is Zarnik?**
2. **How does Zarnik generate revenue?**
3. **Who founded Zarnik?**
4. **What sets Zarnik apart from other hotel supply companies?**
5. **Who are the target users of Zarnik?**
6. **What is Zarnik’s vision?**
