Nowadays Modern beauty industries try their best to cater to different needs and requirements of the consumers but they care least about the environment. In fact they often stand at odds with the environment.
Amidst this, Naturepro Organic Sciences stands as a ray of hope and change. This beauty and personal care brand focuses on feeling good and not just looking good. It pays a special emphasis on environmental sustainability. Want to know more about this brand? Don’t worry, this Story covers all the necessary information about NATUREPRO ORGANIC SCIENCES PVT LTD, its founder, vision, future goals, overall journey and much more.
Everything About the NATUREPRO Brand
NATUREPRO, with its headquarters in Bengaluru and Bhubaneswar, is a brand that redefines beauty and personal care and also harmonises with nature. It creates products that enhance users’ beauty while preserving the beauty of the planet.
Sustainability is the foundation of this brand as the entire team is dedicated to the art of crafting beauty and personal care products that are as kind to the environment as they are to the skin. Naturepro believes in the power of nature’s ingredients and uses the richness of botanicals, herbs, and organic elements to create products that nurture skin without any harm.
Meet the creative man behind this creation
Mohit is the founder of Naturepro. He is a computer science engineer and pursued an MBA from XIMB. He holds a deep understanding of the beauty and personal care industry. He is strongly committed to creating sustainable products which are good for the environment and consumers.
He has made it his mission to ensure that every product his company makes is not only effective but also environmentally responsible. In addition, Mohit has been a motivational speaker at major sustainability conferences, inspiring others to incorporate eco-conscious practices in their businesses. Before establishing his startup company, He worked as the AVP for business development and digital initiatves at Vedantu.
Business model of NATUREPRO
Naturepro operates on B2C (Business-to-consumer) and D2C (Direct-to-consumer) business models. These models allow the company to offer its top-notch and high-quality sustainable beauty products directly to the customers. The brand makes money through multiple digital channels by selling its products.
It generated an amazing revenue of 30lacs INR in the very first year of operations and is eyeing a 30lacs monthly revenue runrate now.
Futuristic Aspirations
Naturepro envisions creating a house of brands that transcend the ordinary, redefining the beauty and personal care industry through a strong commitment to sustainability. It focuses more towards understanding the complete list of ingredients that go into any product along with the science behind the working of these ingredients when used at specific concentrations.
This allows the team to have more control in terms of choosing and using various beauty and personal care products.
Solving various problems in the beauty and personal care industry
The traditional beauty industry is largely dependent on harmful chemicals, excessive packaging and unsustainable practices. In addition, many beauty products contain ingredients that may have adverse effects on human health.
Naturepro acknowledges this issue by creating products that are eco-friendly, sustainable and cruelty-free. It offers natural and organic alternatives, minimizing the risk of harmful side effects. The cosmetics industry has a history of animal testing. Naturepro takes a stand against this by providing products that are cruelty-free, ensuring no harm is done to animals.
Overall, NATUREPRO is solving the problem of unsustainable, unhealthy, and non-transparent practices in the beauty and personal care industry by providing eco-friendly, safe, and ethical alternatives.
Journey so far
The journey of NATUREPRO has been remarkable so far. It started with a simple yet powerful vision – to revolutionise the beauty and personal care industry by launching sustainable products. Its journey is marked by a commitment to Mother Earth. This commitment led them to explore the perks of natures’ products, seeking inspiration from ancient wisdom and modern science. In the early days, they did face some challenges but overcame them with a strong mindset and determination. The response from its clients has been positive and full of appreciation.
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Summary
Naturepro, a beauty and personal care brand stands for ‘Sustainable Products’. Products that have no-negative impact on the environment, are free from well researched toxins and are safe, transparent and sustainable while being highly effective. The brand has created a prominent place in the industry with its strong commitment towards achieving a sustainable future. So what are you thinking? Go and check out their amazing range of products right now!
Frequently Asked Questions (FAQ)
Q1. Who is the founder of Naturepro?
Mohit founded this brand to bring a real change in the society.
Q2. What business model is adopted by the company?
The brand adopts B2C and D2C business models.
Q3. What is the future goal of Naturepro?
It aims to be the No.1 in the beauty and personal care industry.
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