25 March 2024 – In a candid address, Rajiv Bajaj, the managing director of Bajaj Auto, has brought attention to the shortcomings of relying solely on slogans for societal transformation. Speaking at an event hosted by the Bajaj group of companies, Bajaj emphasized the necessity for concrete action backed by skill development, rather than mere verbal proclamations.
Bajaj’s Critique of Slogans
Bajaj’s remarks targeted prominent government campaigns like ‘Make In India’ and ‘Aatmanirbhar Bharat‘, cautioning against the illusion of change propagated by slogans alone. He also touched upon the controversy surrounding the ‘Viksit Bharat’ campaign, highlighting the challenges of political messaging during elections. Moreover, Bajaj raised concerns about the complicity of the media in perpetuating these slogans without engaging in critical discourse.
Known for his outspoken stance, Bajaj emphasized the importance of translating words into meaningful action. Bajaj Auto’s previous decision to withhold advertisements from news channels spreading hate and misinformation serves as a testament to this commitment. Additionally, the conglomerate pledged a significant investment of Rs 5,000 crore towards skilling and empowering millions of young Indians.
