Startup Stories

SANAL, 8R Solution For Plastics To Reduce Carbon Footprints

SANAL

Introduction

On a fine day, while exploring through nature Dakshnamoorthy finds his love for nature at the age of 10. He soon started to learn more about nature and the environment. Along his learning path, he discovered the impact on the environment by humans.

After learning about the environment and nature Dakshnnamoorthy performed research on building a business. He decided to start a business that deals with eco-friendly products. Thus, he turned up with a B2B eco-friendly business startup, SANAL. Later, they extended the business forms to B2C and D2C.

About the company and products

SANAL (Sustainable Alternative for Non-polluting Acclimate Living) is based in Tamil Nadu and is being operated as a successful eco-friendly firm. There are 2 stores of SANAL which are located in cities of Tamil Nadu and Kerala.

Climate change has now become the biggest concern to the environment. The main reason behind climate change is human activities. Those include the burning of plastics and the toxins released into the atmosphere.

SANAL helps to replace all homes, offices, and gifting products with eco-friendly alternatives. They refuse, reduce, recycle, reuse, repair, re-gift, recover, and rethink plastics. This is done to reduce the carbon footprints and also encourage others to do so.

Over decades, much of the waste and landfilled plastic have broken down into tiny particles. Those tiny particles are microplastics, which contaminate our food, the air, and water. They also accumulate in our bodies. That potentially increases the risk to human and other being’s lives and disturbs the environmental balance.

Along with selling products that helps to build a healthy environment, SANAL educates people about their products. This helps them understand, how to start using less plastic so as to prevent the impacts of climate change.

Meet the Founder

Dakshnamoorthy Durairaj, the founder of SANAL is a nature-conscious entrepreneur. He founded SANAL at the age of 23 in 2012. He completed his degree of Civil Engineering from Anna University. He then pursued his Masters in Structural Engineering and Real estate valuation. He is a Creative Designer. Moreover, he is an expert when it comes to sales besides his love and passion for saving the earth.

He has clear goal without fearing for what others will say or think about him He is still working to spread awareness among people about the impact of climate change and pollution.

About their products

SANAL is a 99% plastic-free with zero waste showroom. SANAL’s 8R’s include

  • Refuse plastics
  • Reduce plastics
  • Recycle plastics
  • Reuse plastics
  • Repair plastics
  • Re-gift plastics
  • Recover plastics

This encourages others to reduce the carbon footprints, they help to replace all home, office, utility, and gifting products with eco-friendly alternatives by choosing wisely.

Ecopod – An electric three-wheeler

In order to create awareness among people we initiated a Business model called SANAL Ecopod on 5th June 2023. Ecopod – An electric three-wheeler designed as a mobile kiosk that has awareness on sustainability in the form of Sign boards and Road shows.

We also supply to few stores who has same interest on climate change and sustainability. Now they are expanding this business in each forms to reach peoples hand easily. They believe once the Eco-friendly products reach people easily , they will stop consuming plastics themselves.

On 5th of June 2023, World Environment Day, SANAL initiated an Awareness campaign. The campaign was done through a Mobile kiosk Named ‘Ecopod‘ .The Ecopod roam in and around Chennai to create awareness on how to use less plastic among people. This was a small step toward the vision of G20’s ‘One Earth, One Family, One Future’. The Ecopod of SANAL has Sustainable awareness through Sign boards and Roadshows.

Conference kit

This Environment-safe conference kit has all the essentials in a conference. The kit includes a recycled Conference pad , a recycled paper pen , a cork lanyard for ID cards, and a recycled file.

Wooden Combs

These wooden combs are made from Neem wood. The neem woods prevent germs and oil build-up on the scalp. The wood prevents any static electricity from conducting to hair. All these benefits make this comb a great choice for the buyer. As this comb not only saves hair but saves the earth from harm at the same time.

The list of products SANAL offers is very long .Thus this is a admiring glimpse of their products that saves earth and its environment.

SANAL’s Mission

SANAL’s mission is to educate people about the importance of environmental protection and encourage them to adopt eco-friendly practices. The company also aims to reduce the production and consumption of plastic, which is a major contributor to pollution.

The founder believes to achieve his mission we all need Human Change, Not Climate Change. This can be done only when we all think and stop consuming Microplastics. We promise to leave this Earth stronger, safer, sustainable and more beautiful than found.

Unveiling the Future Target

They have 150+ products and now 500+ in future Today, SANAL stands as proof of Dakshnamoorthy’s vision and determination. Along with more than 500 eco-friendly products, the company continues to expand its reach.

Empowering individuals and businesses to make wise choices that benefit the planet. Dakshnamoorthy’s legacy is far beyond his entrepreneurial skills. He has brought the environmental consciousness into the minds of many.

He is inspiring us and the coming generation to embrace biodegradable and eco-friendly products. He continues to share the real struggles and stories of animals and other beings. Those struggles and effects are the results of pollution through plastic waste and other human activities.

They also support UN sustainability goals. Climate Change, Ocean pollution. They promise to leave the Earth stronger, safer, sustainable, and more beautiful than they found.


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Wrapping Up

Looking towards the future, Dakshnamoorthy’s story serves as a powerful reminder that even the smallest actions can have a great effect. Those actions can bring transformation in our world into a more sustainable and harmonious place. His commitment to environmentalism challenges us to have a check on our own habits and make conscious

and wise choices. SANAL brought new initiatives to educate people about environment-friendly items. They continue to bring new ideas to bring awareness and change people’s minds towards taking the right actions. If you are to buy their products and make a difference on Earth then do visit their website. Also, do not forget to share which product you liked the most and what initiatives you would take for Earth when buying essentials.


Frequently Ask Questions (FAQs)

1) What does SANAL offer?

SANAL helps to replace all homes, offices, and gifting products with eco-friendly alternatives. They offer 99% plastic-free products.

2) When was SANAL founded?

It was founded in 2012.

3) Who is the founder of SANAL?

Dakshnamoorthy Durairaj is the founder of SANAL.

4) Does SANAL have a wholesale option?

Yes, SANAL has both retail and wholesale options.

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