Startup Stories

Digital Marketing for Fashion and Tech: Harsh Bohra’s ADjecttive Delivers Custom Strategies from Mumbai

ADjecttive

Did you know that over 70% of small businesses invest in digital marketing? A place where almost everyone’s eyes are glued to screens, your brand’s digital footprint can be the difference between success and obscurity.

ADjecttive
ADjecttive

But here’s the catch – not every digital marketing strategy fits all. ADjecttive is a tailor-made partner in carving out a niche in the blooming digital marketplace.

Envision your brand thriving and captivating with every click it garners! That’s the world ADjecttive creates for each of its clients, especially those in fashion and tech startups. So, let’s dive deep into the story of ADjecttive, where emotions meet algorithms, and every campaign is a step towards success!

Meet Harsh Bohra: The Heart Behind ADjecttive

Born and raised in the vibrant colors of Jodhpur, Rajasthan, Harsh Bohra always had a knack for standing out. His journey from a curious student to the founder of ADjecttive is nothing short of a roller coaster ride of emotions and determination. After completing his masters, Harsh, like many dreamers of his age, moved to Mumbai, the city of dreams, with ambitions as high as the skyscrapers.

Harsh’s career began not with a bang but with a stint in business development, which he candidly admits he “really hated.” But isn’t life all about tasting the sour to appreciate the sweet? This phase taught him valuable lessons and led him to discover his true passion for marketing and creativity. 

From interning in a startup to mastering the art of digital presence during the COVID-19 pandemic, Harsh’s journey is a testament to adaptation and perseverance. His stint as a copywriter and creative designer in Dubai further polished his skills, setting the stage for what was to come.

From BuzzCup Media to ADjecttive

After the failure of his first venture, BuzzCup Media, Harsh learned valuable lessons about entrepreneurship, resilience, and persistence. Undeterred, he launched ADjecttive, applying his newfound wisdom to carve a niche in the market and avoid past mistakes.

Started in 2023 with a simple goal: to help brands stand out in the busy digital world. Founded by a group of passionate marketers, they wanted to make marketing campaigns that really got noticed. 

At ADjecttive, storytelling is key. Their team takes the time to understand each client’s vision, challenges, and goals. Instead of using fancy marketing language, they focus on the human side of each brand’s story.

They specialize in helping fashion and tech startups because they know how to make these brands shine online. By using data-driven strategies and eye-catching creativity, they help their clients reach the right people and get real results.

ADjecttive’s main belief is in the power of storytelling to help businesses grow and shape how people see them. They love helping brands find their own voice, no matter where they are in their journey. 

A Business Model That Understands Startups

ADjecttive operates on a B2B model, but it’s not business as usual. They understand that for startups, every penny counts. Instead of hefty retainers, ADjecttive offers flexibility and customized strategies that fit snugly into the limited budgets of emerging businesses.


From generating revenue between 800,000 to 1,700,000 INR per month, ADjecttive’s approach is proof that empathy and expertise can go hand in hand. They don’t just sell services; they build relationships and craft success stories one campaign at a time

Vision and Mission: Crafting Future Success Stories

ADjecttive’s vision shines brightly to serve as the guiding beacon of digital marketing for both fashion and tech startups. They are dedicated to leaving enduring impressions, assisting brands in defining their unique space with precision and ingenuity.

Their mission is to unravel the complexities of digital marketing for startups, rendering it not only accessible but also instinctive and outcome-driven. Harsh and the ADjecttive team champion the potency of storytelling, crafting every strategy as a narrative interlaced with the strands of data and creativity.

More Than Just Marketing with ADjecttive

At ADjecttive, every campaign is an artful fusion of creativity and analytics. It’s rooted in their dedication to comprehending the distinctive narrative of each brand.

ADjecttive
ADjecttive

We focus on 3 problems that usually a startup brands face with their marketing budget, which is the most expensive and crucial one, and agencies work on big retainers which is a heavy cost for a startup. So our focus is to solve the easy and affordable digital marketing expertise availability for startups,” told Karostartup

Their methodology is distinctive! Tailored, impassioned, and forward-thinking. They don’t merely react to shifts; they anticipate them, positioning ADjecttive as the preferred ally for brands striving to leave a lasting impact in their field.

From refining brand identities to orchestrating campaigns that deeply resonate with target demographics, ADjecttive is about crafting immersive experiences, not just garnering exposure. They are the architects of digital stories, transforming every obstacle into an opportunity for excellence.


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Wrapping up

Whether you’re an emerging fashion label or a tech startup poised to revolutionize the market, ADjecttive is your collaborator in shaping a digital presence that’s both genuine and influential. Eager to embark on your journey to success? Reach out to ADjecttive today, and let’s conjure some digital enchantment together!


Frequently Ask Questions (FAQs)

What is ADjecttive?

ADjecttive is a digital marketing agency situated in Goregaon West, Mumbai, specializing in aiding fashion and tech startups in their growth journey through innovative digital marketing strategies.

How does ADjecttive generate revenue?

Revenue is generated by ADjecttive through a variety of digital marketing services, including performance marketing, website development, social media marketing, and creative designing, all customized to meet the specific needs of their clients.

Who founded ADjecttive?

Founded by Harsh Bohra, the originator of ADjecttive is a passionate marketer with a diverse background in marketing and creativity, originating from Jodhpur, Rajasthan.

What sets ADjecttive apart from other digital marketing agencies?

ADjecttive sets itself apart from other digital marketing agencies through its focused attention on fashion and tech startups, offering bespoke and adaptable digital marketing strategies that align with the distinct requirements of burgeoning brands.

Who are the target users of ADjecttive?

The target users of ADjecttive’s services are fashion brands, as well as IT and tech startups seeking effective and affordable digital marketing solutions to enhance their business growth.

What is the vision of ADjecttive?

The vision of ADjecttive is to emerge as the premier digital marketing agency empowering fashion and tech startups to elevate their brands through strategic and data-driven digital marketing endeavors.

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