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Incognito Startup Story, A Comforting Space For Uncomfortable Conversations

Incognito

Human Beings have been through centuries of evolution. The physical foundation’s structure is different, unique, and mesmerizing at times. But the psychological roof was laid a little low. Our body resembles nature, as in, various components are required to sustain the balance and Intimacy has a special appearance.

Priyanshu, a young mind, and soul, decided to understand and unleash this balance of Intimacy to the world in his style of openness, comfort, and trust to be a good listener. Incognito is an illuminating infirmary where people can discuss their sex-life issues and grief anonymously so that nobody has ever felt the need to surround themselves in the darkness of solitude.

The man with a robust vision

Being a student yourself, it becomes untroubled to preach and practise the awareness towards our desires. Priyanshu Rathi is a student of Business Economics at the University of Delhi. His entrepreneurial skills and the motto to listen and resolve developed over the years.

Born and brought up in Durg, Chhattisgarh, Priyanshu proved that willingness to change does not depend on exposure, it depends on how you expose yourself to distinctive opportunities. Therefore, with a business mindset and the need to raise intimate issues, he embarked on this counselling journey.

The dawn of Incognito

The rush and hush of this chaotic world sometimes triggers the silence within, when you are all alone and disconnected. The urge to find solace within an unknown who is also a professional in hearing and healing increases, thus this Incognito clinic helps you to find a family to be yourself with expressing pain and sexual problems.

On a random day, Priyanshu attended an event called “Samsung’s solve for tomorrow”; where it just clicked to him that for a better tomorrow, we need to talk through certain things today.

That is how he got this mere idea and pitched for it but the idea was not able to hit success at that moment. His resistance to fight for a good cause proved fruitful after an intensive plan and 4 months later after the event, Incognito started its revolution on 25th September, 2023. It is a B2C startup, based out of Delhi and operated online.

Gravity of Incognito- a reflection on vulnerabilities

55% of the survey respondents by Psychology Today reported in 2019-2020 that they chose not to talk to their intimate partners regarding sex, despite wanting to.

Imagine having an online platform where you can be unclassified yet expressive towards your intimate emotions, erotic wants, and preferences with professionals and like-minded energies, wouldn’t it be great? Incognito serves this purpose with full dedication.

As per the Washington Post, 23% of adults engage in sexless relationships and 1 out of 4 decide to stay like that.And it becomes harder to talk to doctors as well. A clinic like this not only reflects clearly on your hardships but also provides a way out of boring and monotonous sexual behaviour.


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Upshot and Success Remarks

Positive initiation of Incognito Clinic by Priyanshu Rathi magnificently raised a quick question in our societal minds ‘Is there any shame associated with sharing venereal confusions and difficulties?’

This clinic is a ‘NO’ to this question. In ancient times, when the saints wanted to release pressure and sit through their thoughts, they used to meditate. In this present era, the same meditation is required but in terms of communication and consolation.

Incognito marked its beginning as one of the most powerful ventures working for unspoken vision but it will certainly be recognised by therapists worldwide as it gives you the convenience to be at your own pace and space and realise the importance of letting out sexual fears by speaking and listening to others. Priyanshu Rathi with his organisational pros, is trying to possess a variance for mental well-being and mental peace.


Frequently Ask Questions (FAQs)

1. Is Incognito supported by only one founder?

Yes, Priyanshu Rathi on his own, founded the Incognito clinic while pursuing his studies at the University of Delhi.

2. What is the main purpose that Incognito serves to its customers?

The main purpose of this clinic is to provide a safe space for its users anonymously where they can talk about sex-life issues, long-term pain/suffering without any judgments and with a bunch of same mindset people.

3. Will Incognito maintain the privacy and secrecy of their clients?

It started with its main aim as an anonymous clinic where no identification of yourself and your aces is necessary, just a verbal connection is enough. It is pretty much working on this same principle.

4. When did Priyanshu think of such an idea?

He was attending an event in Delhi called “Samsung’s Solve for Tomorrow” and he thought if such a big company is thinking about sustainable economic future then I should also think about creating a platform for tomorrow’s mental peace.

5. Are there any certified therapists available at Incognito?

Yes, Incognito is built around this concept to gather professionals from around the world and provide them with resources to come on this online platform and guide them on this healing journey.

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